CHI CHI’S

stand up and stand out

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New Product Package Design  |  Food Photography Art Direction  |  Naming

CHI-CHI’S® had a new product idea that was going to turn heads and make snacking more fun. To truly stand out, we knew it had to stackup to the competition in c-stores and discount retailers. We were tasked with designing a new package that would help appeal to young snackers. Our design made these cups stand tall with textured graphics, energetic colors, bold branding and a window that revealed instant fun.